15 October 2022

Complacency: Zeros & Ones of Safety...

How might you increase your own resilience to known potential risks in your business operations or even personally this week, or this month?

We all know that growing up, Mom and Dad would teach us, “Don’t talk to strangers”. “Don’t play with matches”. “Wear your seat belt”. Why?

Even a U.S. President is famous for his quote: “Trust But Verify”.

Our life long history of financial transactions and your own personal biometric identity, has made its way online and into the Zeros and Ones digital realms of the U.S. government, Google, Amazon, Apple, Nordstroms and even Netflix.

The single phone number and the e-mail address you have retained for a decade or more, tells almost your entire life story. Where, What, When. How.

In the years past, as you were experiencing all the new mobile technologies and digital services available to you, remember that so too, are the “Nation States” and the “International Criminal Syndicates.

You, the “Human Being” operator, are the single greatest risk to your business and your family safety.

Is it possible that your own personality traits are being exploited by commercial enterprises? Yes.

Is it conceivable that every time you provide a phone number at your retail check out stand to gain rewards, that this contributes to your profiling by Artificial Intelligence (Ai) algorithms with Data Brokers? Yes.

Your business organizations safety and your own families potential vulnerabilities to a spectrum of Operational Risks, are continuously at stake.

When will you make a commitment to change your behavior and to build a discipline that endures and increases your resilience at work and at home?

So what?

If you as a Mother or Father, or Brother or Sister have ever said, “You can’t have a phone until you are 13,” then you have a personal and vital life opportunity before you.

If our own society that is visible in our own cities and geography, has evidence of rising risk and lower levels of personal safety, you might think of our vast searchable World Wide Web as just the top of the “Iceberg”. 

However, 90% as you may know, is below the surface and not visible, also known as the “Dark Web”.

"Yet most average users of corporate business networks have little insight into the growing losses from ransomware. A review of 2021 8-K filings with the U.S. Securities and Exchange Commission reveals a more complete picture of the financial damage from ransomware." CSO Online by Cynthia Brumfield

It all begins with a click in an e-mail or text message, from those behind the curtain, or below the surface, utilizing their “Social Engineering” processes across millions of users profiles, purchased somewhere on the Dark Web.

Personal Profiles built and donated as a result of your own activities and actions. Why do you think that the “Digital Forensics” industry is booming?

So what is the solution? How can the growing threat ever be minimized?

It begins here. Less complacent attitudes and behavior in the Board Room and the Family Room is our only hope. It is our only proactive solution towards true resilience.

Just Remember. Don’t play with matches or digital unknowns. Teach someone else the same...

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