"If you want to go fast, go alone. If you want to go far, go together"...
--African Proverb
You started this project to solve a large problem. A big issue in a market or with an industry. The "World's Most Innovative Companies" have been following a proven formula for decades. What is their secret Intellectual Property?
In the R & D sections of the Defense Industrial Base or the Information, Communications and Technology (ICT) sector, the lights are never turned off. The competitive world we live in requires that the proven process runs, finishes and repeats. Then it is replicated across business units, departments and subsidiaries in other countries.
What if you are now testing new ideas to save lives or reduce potential harm to a small team or even the public at large. What if you will be introducing your solution to a highly regulated market with a long process for government approvals? What if the current bureaucratic overhead to accelerate your ideas prevents you from achieving the trust you require with your beneficiaries? Answer: You pivot to this 5 Step Process:
- Map
- Sketch
- Decide
- Prototype
- Test
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Next, you start with the target beneficiaries perspective, by starting with the end (outcomes) in mind. A "Backwards from Perfect" process or variation that seeks to understand and answers the question, Will the beneficiaries of the solution, trust our expertise? Will they utilize this solution?
The human imagination is endless. Rarely does it flourish when you want it to. So be careful to plan for the fact, that the best ideas and new breakthrough thinking will not happen in the same room with all of the stakeholders, looking at a Map or a Sketch. It just might happen as one of the participants is in the shower on Day 3, or taking an evening walk after dinner, with a colleague on Day 4.
So what?
The questions asked and process delivered, is vital to any organization who is solving big problems. Solving problems are only finally accomplished, when the beneficiary says so. When the market accepts the solution or the human using the tool achieves enough trust in it, to use it again and again. When the point in time arrives that the solution is verified and desired by enough people, then perhaps the problem has been sufficiently solved.
Until the next human decides to improve on it. Or the next human believes there is a better way. Or the environment that the solution was designed for, changes dramatically. Now it may be time to get back into that room down the hall, with all the White Boards, Post-it Notes, Markers, Timers and some Healthy Snacks.
What does the unknown future look like? At dawn, just early enough to know it is time to move forward faster than your opposition...
Begin Morning Nautical Twilight
The start of that period where, in good conditions and in the absence of other illumination, enough light is available to identify the general outlines of ground objects and conduct limited military operations. Light intensification devices are still effective and may have enhanced capabilities. At this time, the sun is 12 degrees below the eastern horizon. Also called BMNT...
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